Jumeirah
Brand Strategy
H2 2026 · Working Plan
Workload · 59 of 59 items

Who's on the hook for what.

Brand budget
AED 13.54M
Others budget
AED 331K
Total (filtered)
AED 13.87M
Owner — Brand
Owner — Others
Status
Brand8 owners
AED 13.54M
Michael Derek GrieveChief Brand Officer2 items
AED 12.50M
DeliverableSEP · Week 1BrandPlanning
ProjectAugust launch → NovBrandAED 12.50MConfirmed
Hannah Louise Lee4 items
AED 0
DeliverableJUL · Week 1PartnershipsConfirmed
DeliverableNOV · Week 1PartnershipsPlanning
ProjectJul → Oct/NovPartnershipsConfirmed
DeliverableOCT · Week 1PartnershipsPlanning
Joao Marcelo Rocco5 items
AED 0
ProjectSep plan → Dec reviewBrandPlanning
ProjectSep plan → 23 OctBrandPlanning
DeliverableOCT · Week 1BrandPlanning
ProjectJul–SepPlanning
ProjectJulConfirmed
Julien Soyez17 items
AED 647K
DeliverableJUN · Week 1PRLaunch
ProjectNovemberAED 500KPlanning
DeliverableJUL · Week 1PRConfirmed
DeliverableSEP · Week 1PRPlanning
ProjectAugConfirmed
ProjectSepPlanning
ProjectSep'26-October'26PRConfirmed
DeliverableSEP · Week 1PRPlanning
DeliverableOCT · Week 1PRPlanning
ProjectOct-26Planning
DeliverableNOV · Week 1PRPlanning
ProjectDecPlanning
ProjectDecConfirmed
ProjectSepLaunch
ProjectOctHRConfirmed
ProjectNovAED 73KConfirmed
ProjectNovAED 73KConfirmed
Lucy Wilson11 items
AED 389K
ProjectJulyPartnershipsAED 150KConfirmed
ProjectNovemberPartnershipsAED 150KConfirmed
ProjectAugustJumeirah OneAED 14KConfirmed
DeliverableDEC · Week 1CRMPlanning
ProjectJulyAED 62KConfirmed
ProjectSeptember 2026BrandAED 13KConfirmed
ProjectSepTBC
DeliverableOCT · Week 1Jumeirah OnePlanning
DeliverableNOV · Week 1Jumeirah OnePlanning
ProjectDecTBC
ProjectOct-Dec 2026BrandConfirmed
Mahdi4 items
AED 0
ProjectOctoberConfirmed
DeliverableJUL · Week 1F&BPlanning
ProjectNovJumeirah OnePlanning
DeliverableJUL · Week 1F&BPlanning
Shawn Davey4 items
AED 0
DeliverableJUN · Week 4CreativeConfirmed
DeliverableJUN · Week 1CreativeConfirmed
DeliverableJUL · Week 2CreativeConfirmed
DeliverableJUL · Week 1CreativePlanning
Willemijn Jol5 items
AED 0
DeliverableJUN · Week 1BrandConfirmed
ProjectAug–Sep (TBC)BrandTBC
ProjectDecemberBrandConfirmed
DeliverableJUL · Week 1BrandPlanning
DeliverableJUL · Week 1BrandPlanning
Others6 owners
AED 331K
Fred1 item
AED 0
DeliverableJUL · Week 1HRTBC
JCT1 item
AED 0
DeliverableJUL · Week 1Hotels teamConfirmed
Jonas2 items
AED 0
DeliverableJUL · Week 1SalesPlanning
DeliverableJUL · Week 1SalesPlanning
Marketing - JCP1 item
AED 0
ProjectJulyConfirmed
Marketing JCT1 item
AED 0
Project18–20 SepMarketing JCTConfirmed
Veronique1 item
AED 331K
ProjectJulAED 331KConfirmed